Those of us that aspire to be head coaches will accept a job that will most likely require a cultural change. So it would benefit any coach to start studying or continuing to study coaches that are in the midst of changing their organizations culture.
This season, I am studying two coaches that have taken over organizations that were in need of a cultural change. They are Jim Harbaugh, with the San Fransisco 49ers, and Lawrence Frank, with the Detroit Pistons.
Justin Rogers of MLive.com wrote an article about Lawrence Frank and what he is doing with the Pistons. From this article I found 4 ways Lawrence Frank is establishing the Pistons culture.
1. HE IS ESTABLISHING THE MENTALITY. Tayshaun Prince, "One of the things (Frank) talked to me about before we started training camp was let's look forward. Let's not look backwards as far as what has happened here the last few years.
Lawrence Frank, ""All successful people, all successful leaders, they may have different styles, they may look differently, but you have to be able to communicate your vision."
2. HE IS ESTABLISHING THE IDENTITY. Tayshaun Prince, "What we've been trying to get accomplished the first few days of training camp is trying to tighten us up on the defensive end, trust each other on that end, because we all know how our defense was last few year as far as everyone not being on the same page."
Lawrence Frank is establishing their identity on the defensive end of the floor, "Every player there is loves to play offense. What percentage love to play defense? There are no miracle schemes, there are no easy answers, because there's no substitute for maximum effort and all five guys being on the same page."
He also understand the importance of having an identity on offense by playing faster, "We like to play a little more up-tempo. Now that takes time. Our group hasn't been extremely up-tempo in the past, and you have to be in great shape in order to do it, so it's going to be a process."
He also wants more pick and roll actions in his sets, "It's very important, but not just one singular, but multiple. It's the way to get the defense to break down. It's the way to exploit rotations. It's the hardest thing to guard in our league if run properly."
3. HE IS ESTABLISHING THE JOB RESPONSIBILITES. Lawrence Frank, "Everyone has a job description, everyone has a role. You have to be a star in your role."
Ben Gordon adds, "I think you'll start to see a lot of guys that haven't been playing as well, or up to their potential, you'll get to see them playing the way they can. Guys like Charlie Villanueva, myself, guys like Will Bynum, you'll start to see them play a lot more effectively. The roles that will have this year will be more suited to our playing."
4. HE IS ESTABLISHING TEACHING EFFICIENTLY. Will Bynum on Frank as a teacher, "He's out there teaching. He's telling you what you're doing wrong out there on the court. Not only is he telling you what you're doing wrong, he's actually showing you what to do right. It's a big difference. He's allowing you a chance to improve, instead of criticizing you and never growing from that point on."
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